PR Marketing for Tourism and Travel
Public relations delivers your brand to the target markets and drives traffic to your website. It is one of the most cost effective tourism marketing tactics.Brand waves
Editorial builds brand recognition, spells out your unique selling points, entices the reader and builds loyalty, marketing considerably more effectively than hit and miss advertising. Why wouldn't you include this vital ingredient in your marketing?Word of mouth marketing
Editorial is valuable third party endorsement delivering the highly successful word of mouth effect. We kick start the talk.Have you developed new products, services and developments? Our PR experience and media liaison services are integral to tourism marketing strategy. We segment key media including industry, trade and consumer media such as business, travel and luxury. We target media to achieve results directly matched to your markets.
Services
Press releases & media liaison
Strategic PR planning
Campaigns & projects
Media familiarisations
Packages and events
“Public relations is one of the most cost effective marketing tools”
Tourism New Zealand
